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Blog

  • 08 Sep 2017

    Small but important things to observe in Startups

    Today, we live in a world where 305 million startup companies are launched annually. With over 472 million entrepreneurs around the world, we have come to a stage where becoming your own boss is the most attractive “job” there is. With considerably more courses offered by renowned universities and mentorship programs coming into existence, one would assume the 90% failure rate of startups to be absurd. After all, how hard can it really be? Well, hopefully after reading this article, the reader will have a better understanding of the small and yet important things that make or break a Startup.

    ...

    Tags: ideas , innovation , startups

  • 30 Aug 2017

    Custom Shopping Cart Price Rule Condition

    Scenario: Magento offers a set of Shopping cart price rules, which will be helpful for the merchant for various promotions. However, there are difficult situations that merchant face to promote unique offers with given conditions & attributes. Hence merchant requires to have an additional condition for shopping cart price rule (Discount with or without coupon).

    Detailed Description: Magento is a leading open-source e-commerce platform written in PHP. Fully functional, user-friendly, customizable, secure, robust and feature-rich, Magento has strong evidence of success in the eCommerce market. S...

    Tags: add new condition in shopping cart , custom shopping cart price rule , magento

  • 24 Aug 2017

    13 Things You Should Know Before You Start Developing A Mobile App For Corporate

    The mobile app market has grown leaps and bounds in recent years and is expected to grow more as people’s reliance on the app-based businesses is increasing. Building a world class app takes more than just an innovative idea. Here are some points to keep in mind before you start developing one.

    1. Thoroughly Researching The Market

    There are more than 4.5 million apps available on app stores of Google and Apple combined. The competition is fierce, and if you want your mobile app to survive the test of time and users’ faith, you need to do a deep research of the market before commencing with the...

    Tags: corporate , mobile app development

  • 10 Aug 2017

    If You Know These Benefits Of Online Reputation Management, You May Change Your Perspective

    Online reputation management is vital to the functioning and publicity of any company or business.

    Most people seem to accept the idea that online reputation management simply refers to managing the company’s contents on social media or publicity via websites and various online platforms.

    Online Reputation Management through, covers a much wider spectrum of items.

    • Quick response to queries
    • Taking suggestions from customers
    • Customising equipment and products according to different wants and tastes
    • Handling reviews effectively and according to the situation
    • So on and so forth…
    Why do you need ...

    Tags: digital marketing , online marketing , online reputation management

  • 22 Jul 2017

    Barcode Printing/Generating With Odoo

    Scenario: Odoo support barcode to scan and search products, but there is no default provision to print the barcode. But all retailers require to print the barcode as well. Detailed Description: Odoo is an all-in-one management software that offers a range of business applications that form a complete suite of enterprise management applications. The Odoo solution is ideal for SME's but fits both small and large companies alike. Odoo is based on a smart interface that any retail company can use without difficulty. Because it's extremely flexible, you can configure Odoo to meet your precise needs...

    Tags: erp , odoo , omnichannel

  • 15 Jul 2017

    How To Do SEO Marketing, Leverage Google Assistance?

    What Is Search Engine Marketing

    Internet marketing strategies can be made more effective through pay per click (PPC) campaigns through paid advertising. These campaigns depend on the site’s operators goals. SEM or Search engine marketing is the custom of running, designing, and optimizing search engine campaigns for ads. The difference between SEO marketing and SEO is the between unpaid and paid ranking priority in search results.

    Google Assistant In SEO Marketing

    Google today, is one of the biggest search engines that is present on the world wide web. This search engine now has a new feature ...

    Tags: digital marketing , google search , sales , seo

  • 07 Jul 2017

    Why Is E-Commerce Portal Security Important For Your Sales Conversion?

    Online E-Commerce is fragile, and store owners and their customers are constantly at risk from cyber crime and money fraud. Without ideal protocols in place, voids in online security can pose as trouble and affect the business.

    Small stores, in theory, may look safe but found that one in five small store websites find themselves as victims every year. Another alarming find is that about 60 online retailers are forced to close within almost six months since initiation due to payment frauds.

    What are the Consequences of Online Fraud?
    • Accepting Payments and Refunds: Fraudulent purchases can be a...

    Tags: customer , e-commerce , sales , security

  • 30 Jun 2017

    Social Commerce And Its Increasing Dominance

    Social networking sites have become the eternal abode of Gen Y. They are experts at the skill of multitasking any work that doesn't involve two hands and you can find the smartphone in the other.

    Be it during a commute or waiting at a doctor’s office, you can find people glued to their smartphones and scrolling through e-commerce catalogues.

    Our two favourite pastimes are social media and online shopping. These two have produced an even more alluring offspring, Social Commerce.

    Social Commerce is when you are scrolling through your favourite social media site and see a product advertisement ...

    Tags: e-commerce , sales , social media

  • 22 Jun 2017

    Hybrid Platform Can Also Be A Right Choice For Your Mobile App!

    The mobile application development industry has been growing exponentially. As of March 2017, there are 5 million apps available on Google Play Store and Apple’s App Store combined. This number is further growing since the number of Smartphone users has also been increasing. In 2020, the number of users is predicted to be 2.87 billion. In addition, the revenue generated by mobile applications is expected to increase to a massive 189 billion US dollars, according to a report by Statista.

    Mobile applications have been categorized into
    • Native applications
    • Mobile web applications
    • Hybrid platform
    • ...

    Tags: hybrid , mobile apps , native

  • 16 Jun 2017

    Why Moving To Digital Marketing Can Be A Game Changer?

    The decade of the 1990’s marked the gradual shift from traditional methods of marketing and promotion to digital marketing, due to the increase in the usage of Internet. A statistic from Global Web Index (GWI) 2017, shows about 50% of the 7.4 billion population in the country now uses the Internet on a daily basis.

    Information on the Internet can be easily accessed by a widespread audience. Thus, businesses can utilize digital channels to acquire a large number of consumers. Visual content such as images, product videos and infographics can be easily shared. This drastically increases consum...

    Tags: sales , sem , seo

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Synamen

Synamen is an Internet consulting company focusing on efficient use of Internet and Web technologies in business. We are into E-Commerce Development, Magento Development and Mobile App Development Services.

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