Global expansion is one of the main emphases for traders, but they fail to explore due to cultural, geographic and language barriers, varying practices and unique online behaviors making the daunting task seem like a difficult challenge. To make the business successful one should think beyond the usual.

Global retail sales have surpassed $23 trillion including both in-store and online purchases, and overall international retail sales are projected to strike at almost $28 trillion by 2020.

According to surveys, over 90% percent of Japanese customers make credit card payments, whereas 70% of Ger...

One of the key highlights of the year for the Magento Community is the release of Magento 2.3. With this launch, updates have been made to Magento’s tech stack with new revolutionary features and security fixes to help E-Commerce merchants grow their business and also enhance developers to fulfill client expectations with more concrete results.

A quick answer to what’s new in Magento 2.3 would be better performance, higher security, and innovation throughout the extremely popular platform and revamp the default E-Commerce experience.

SECURITY FEATURES

Magento community has always maintained th...

The augmentation of the web has taken us from distinct versions of a website to desktop versus mobile versions to responsive sites that adapt according to screen size, and then to native mobile apps, that either recreate the desktop expertise as a native app or act as a portal to the responsive version. The latest iteration of all this is PWA. It is the replacement of a responsive website.

PWA the trending browsing mobile method

PWA is a software platform that aims to merge the best of both the web and the native experience for website or app users. These mobile optimized web pages app-like ap...

Along with plenty of exciting news from 2018 for users of Magento, comes the release of the latest version of the Magento platform, Magento 2.3.0, which comes with a new set of tools to make it easier to get your E-Commerce site up and running.

1. Multi-Source Inventory

The ways in which products are sold, stored and delivered continue to grow and evolve. Multi-Source Inventory or MSI is an interface that allows merchants to manage their inventory across multiple physical locations, all from within the Magento admin dashboard, thereby improving the efficiency of operation. In addition to this,...

It is important to connect with your customers both online and offline for your business. This helps maximize the revenue of your business and allows easier access for your customers. There are several steps that can be taken in order to make it easier for your business to connect with customers.

1. Integrate your Data

By making sure that all your team's data is available at all times and not divided among teams, you can allow quick access to crucial data when it is needed. By combining both the offline data and online data of your customers, you can track your customer activities whenever the...

In order to deliver according to your customer's expectations, you need to know where they are coming from as well as how they interact with your E-Commerce business. One of the most important tools in your arsenal is site analytics which gives you various data points on your customers. Here are some of the more important points you can use to identify valuable customers.

1. Customer Lifetime Number of Orders

This is a useful metric for determining a customers potential value to your brand. Through this metric, you can know the number of times a customer has placed an order through your store....

As any business grows, they must contend with increasing buyer demands as well as market pressures. This shows that it is important to provide a great customer experience across all customer channels, with an evolving need to serve all customers for both B2B and B2C businesses through digital channels and Unified E-Commerce can be classified as all about that.

Customers are always looking for meaningful interactions that can streamline the path to them getting what they want from you, but it is not always easy to integrate the various tools, technologies and teams in order to achieve this for ...

It is estimated that at least 70% of online carts are abandoned before any payment is being made. The reason for this is that customers consider the checkout process to be too complicated and the customer checkout experience is crucial and important. A clunky, drawn-out checkout process drives customers to seek business with rival stores. With mobile also accounting for a large portion of E-Commerce revenue, along with impulse buying, it is necessary for retailers to provide a more streamlined checkout experience.

By redesigning our checkout experience into one that is as simple as possible fo...

Machine learning is a branch of artificial intelligence that improves performance over a period of time through experience. In many ways that may not be apparent at first glance, machine learning has become integrated into our daily lives. For anyone that is involved in E-Commerce, it would be natural to ask how machine learning would affect them.

1. Product Recommendations

Probably the most obvious examples of machine learning for E-Commerce are product recommendations, where products are suggested to the customer based on what they have shown interest in. Traditionally, recommendations have ...

One of the most essential factors for any E-Commerce store is the search feature. It is estimated that about 30% of customers will go strictly to the search box to find what they are looking for. That means that about one-third of the visitors to your site will ignore every other feature on the front page in order to use the search box and find exactly what they are looking for.

For us, this means that the search box needs to be the most important feature of our site. Let us look at some ways that we can optimize our search capabilities.

We can utilize Natural Language Processing

NLP is a sear...